Done with you
Master your message
Get clear on how to talk about your business in this 90 minute 1:1 session on Zoom.
Do you have lots of ideas but you’re not sure what to do with them?
They flit about in your head. Should I write about that? Oh and I need to say this. And where does that bit fit in?
What should you focus on?
Creating content seems to be such a huge task.
You want to do it but you need it to be manageable.
Often you end up moving on to your next job, that blog post or video still not done.
We’ll work together to:
- Focus on your audience and what their motivation for working with you is
- Create a framework for talking about your area of expertise
- Identify key talking points which showcase your approach and dovetail with your audience’s interests
- Make a plan that brings all these factors together so you can create content that speaks to the people you want to talk to.
- Prioritise your next steps so you are raising your visibility and creating content that will serve you long-term.
Turn your specialist subject into engaging content
Do you have your own way of doing things?
You want to get that across in your content in a way that’s accessible to your clients.
What do they want to know?
How do you break it down without dumbing down?
That’s where I come in. I apply my experience as a journalist to identify the content themes in your business. Then we drill down and come up with a list of potential content topics so you can start creating straight away.
You have a 90 minute chat with me over Zoom and while we talk about you and your business, I’ll write out all my observations and ideas for messaging, content topics, and how to share them. You’ll leave with a clear plan, including actions for the next month.
Clarity on what to talk about
No more staring at a blank screen. No more confused comms. You will get clear on the topics to stick to and how they link together and with your services.
A clear plan that you can work with
Once you know what you are focusing on, we will create a list of potential content topics. You can then choose from these like a menu when you are ready to create content.
Joined up marketing that saves you time
What do you need to focus on first? How do you make use of your content once you have created it? You will leave the session with an action list, including a timeline for getting the work done.
What happens when you book a Master Your Message session
We work together to align your messaging throughout your content marketing.
5 steps to content marketing clarity
Step 1: Choose when you want to meet
Step 2: Fill out a questionnaire
Step 3: Before our call, I will:
Step 4: We have our 1:1 session
Step 5: We have a 30 minute catch up a month later
What people say about working with me on their message
Hi, I’m Rachel
I’ve been working with online business owners who work in specialist fields for more than five years.
It’s hard to talk about your business. You’re so close to it. What do you focus on? What do people want to know about?
I see so many people putting out content for the sake of it when they could be spending that time creating something that supports their business and helps clients get to know them and what they’re about.
As an award-winning journalist and blogger, I am good at getting to the heart of an issue, and can come up with multiple ways to talk about a topic.
I’ll enable you to get clear on how to talk about your business and what to create over the next few months.
From confusion to clarity in 90 minutes
Stop wondering what to talk about and take action. Master Your Message gives you the framework you need to create original content which reflects you and what you do.
You will: