Done with you

Contented content™

Develop your thought leadership and build your personal brand so you can attract your ideal clients during this online programme with 1:1 support.

A woman wearing an orange sleeveless top smiling as she works on a laptop

Does marketing make your head spin?

You do great work with your clients but it feels like you’re a best kept secret.

How do you get the value of what you do across to people? 

There seems to be so much conflicting advice. And you only have so much time you can spend. After all, you set up your business to serve your clients, not to jump through hoops for social media platforms.

You like writing and you have ideas you want to share.

You want to know:

  • What to write
  • What to do with it
  • Whether you could write it better
  • How your marketing links to your sales process
  • How to do your marketing without it taking up all your time.
A desk in front of a window with a city behind. There is a house plant on the left of the desk, a laptop in the middle, and a reusable water bottle to the right.
Photo by Mikey Harris on Unsplash

Get a blueprint for your marketing – and support to see it through

Contented Content™ is all about making marketing simple and easy to do.

We start with your positioning and then build out content marketing that helps you with sales. You’re introduced to elements gradually so there’s no decision overwhelm about what to focus on. You’ll see how your content marketing fits together piece by piece.

Over time you will build a business blog that saves you time and boosts your visibility.

I’ll give you deadlines to write your content so you have accountability to get this done.

Everything you write will be original to you so you stand out.

You’ll get:

  • A 1:1 strategy session so you have a plan for your cornerstone content from the start
  • A monthly 1:1 call with me so you keep on track and can run ideas past me
  • Feedback on 2 pieces of content a month so you have confidence to publish them.
  • Workbooks and video guides to write 6 essential types of articles which will enable you to share your expertise, experience and personality
  • Guides on how to make the most of your material, including SEO and repurposing
  • Live write-along workshops so you know you will write for your business
  • Access to Rachel’s Writing Club so you have community support too!

What’s inside Contented Content™

Draw on your IP to create engaging articles which introduce people to your world

Marketing is changing but the key principles remain the same. Contented Content™ enables you to rise above a sea of mediocre computer-generated content.

Get a blueprint for your marketing – and support to see it through

Contented Content™ is all about making marketing simple and easy to do.

We start with your positioning and then build out content marketing that helps you with sales. You’re introduced to elements gradually so there’s no decision overwhelm about what to focus on. You’ll see how your content marketing fits together piece by piece.

Over time you will build a business blog that saves you time and boosts your visibility.

I’ll give you deadlines to write your content so you have accountability to get this done.

Everything you write will be original to you so you stand out.

You’ll get:

  • A 1:1 strategy session so you have a plan for your cornerstone content from the start
  • A monthly 1:1 call with me so you keep on track and can run ideas past me
  • Feedback on 2 pieces of content a month so you have confidence to publish them.
  • Workbooks and video guides to write 6 essential types of articles which will enable you to share your expertise, experience and personality
  • Guides on how to make the most of your material, including SEO and repurposing
  • Live write-along workshops so you know you will write for your business
  • Access to Rachel’s Writing Club so you have community support too!

What’s inside Contented Content™

3 computer screens. One says 'Contented Content', to the bottom left of it is a screen shot of a lesson inside the programme, and to the right is a screen shot of another video in the programme. Images of 3 workbook covers are behind the left hand computer screen. Labels say: dedicated course platform with materials and guides, feedback from me on your articles and deadlines to write them to get accountability, videos walking you through what to say and why, 6 fill in the blanks workbooks.

Step by step guides to create your content

Writing is simple when you follow my process. You answer the questions in the writing guides and you can create high quality, original content quickly.

1:1 support so you know you’re on the right track

You get 1:1 support every step of the way including a 90 minute content strategy call where we discuss what you can write about. You’ll have a conversation with me every month and I give you feedback on what you write.

Draw on your IP to create engaging articles which introduce people to your world

Marketing is changing but the key principles remain the same. Contented Content™ enables you to rise above a sea of mediocre computer-generated content.

A woman's arms on a desk. She has one hand on a laptop keyboard and the other hand is writing on a notepad.
Photo by Jodie Cook on Unsplash

Hi, I’m Rachel

I developed Contented Content™ because I see so many business owners either:

  • Not doing marketing because it seems so complicated
  • Getting bogged down in constantly creating social media posts

Neither of these is going to help your business long-term. 

You want to be bringing people into your website so you can show them what you do. 

And you want to do that with marketing material your ideal clients find relevant and engaging. 

I am an award-winning journalist and blogger. I can spot what you need to write about your business and show you how to create original high quality content in a few hours a week. 

You’ll stand out from your competitors, be able to bring visitors to your website without using ads, and make sales easier.

What people say about working 1:1 with me

“I have had the pleasure to work with Rachel on my content strategy and I have found our working partnership effective and inspiring. Rachel helped me to prioritise my topics in line with my my offering and audiences. Her friendly and flexible style helped me generate additional content and come up with a strong plan for the next 6 months. Rachel’s perspective and expertise helped me adapt my content to a wider range of media and including blogs/posts. I would recommend Rachel to anyone who needs to develop their content, voice and visibility.”
natacha wilson
Cambridge Insights
“Rachel not only brings a wealth of experience and knowledge to the table but she is also a great listener and has helped demystify email and social media marketing for me. She has shared her system for writing articles and it really works. It’s like having a blueprint that I can use each time I want to write something – instead of being faced with a blank page, I ask myself a series of questions and then answer them. Simple!”
Jenny Street
Stitch Street
“Working with Rachel … completely changed how I view writing for my business. I’ve never been a natural writer, ideas for blog posts, etc. don’t come easily to me. She has a wonderful way of being able to tease ideas out of you and help you to structure your thoughts so that before you know it a blog post or an article has suddenly taken shape without you really noticing what was happening. I find seeing stories in my day to day much easier now too, as well as discovering that I actually do enjoy writing, all I was missing was structure. Anyone writing for their business needs to work with Rachel in some way.
Emma James
The Number Ninja

Get live feedback during write-along sessions

This course is all about getting your content marketing done. I don’t want you to get to the end of a month and think, ‘I haven’t created something’ or, ‘I’m not showing up anywhere’.

This is why I do live workshops during the programme. They are a mix of live write-alongs, where you write an article over 3 hours, and sessions focused on a supporting marketing task like email or launching.

In this video, Susanna Reay talks about her experience of the write-along process.

Showcase your expertise, experience and personality

When you have Contented Content™, you will:

  • Call out to your ideal clients
  • Show them they are in the right place
  • Showcase what they will get from working with you
  • Stand out from the crowd
  • Save time posting on social media so you can have more conversations and get on with running your business!

Show up as the expert you are and build your brand